PAR Group Extend Deal as PNE's Principal Partner

PAR Group Extend Deal As Principal Partner

We are delighted to confirm PAR Group have extended their deal to continue as Preston North End's principal partner for the 2024/25 season.

PAR Group has a longstanding relationship with the club which dates back to 2014 when we sponsored the season ticket wallets. In recent years, we have showcased our brand on the front and back of PNE first-team kits for the previous three campaigns. We will continue to do so during the upcoming season, as well as sponsoring the Sir Tom Finney stand at Deepdale and the first team's training range.

Club director Peter Ridsdale said:

"We're thrilled PAR Group will once again be our principal partner for the 2024/25 season.

"Their support for the football club over the years has been unwavering, and it’s great to see that continuing into the new campaign.

"On behalf of everyone at Preston North End, I’d like to place on record our thanks to PAR Group and we look forward to working with them again."

Chris Livesey of PAR Group added:

"We are delighted to extend our partnership with Preston North End Football Club for another season. 

As a proud Preston-based business, it is an honour to have our brand showcased on the first team shirts, the Sir Tom Finney Stand, and throughout the stadium. Seeing our logo on shirts worn by adults and juniors across the city and on matchdays fills us with immense pride. 

We wish the best of luck to the club, the fans, and everyone involved in the 2024/25 season. COYW!"

We're going to be cheering on PNE throughout this upcoming season, and hopefully, you will be doing the same!

If you would like to read Preston North End's press release, you can do so here. You can read about other initiatives that we sponsor and fundraise for as part of our commitment to supporting our local community here.